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budweiser.
Traditionally, Blue Jays fans have celebrated iconic Blue Jay moments such as the Carter Walk-Off, the Bautista Bat flip by sharing a beer. Why should this year be any different? Budweiser brings the original thrill of the game back this season with limited edition cans. #RememberReliveRepeat
Service
360 Plan
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Winners
Anomaly A's
Client
Student Project Budweiser
Anomaly, TO
Year
2021
Collaboration
scan the can.
see the clip.
share with a friend.
historic moments
x start a conversation.
Limited edition cans, each can emblazoned with a historic moment in Blue Jay history and a relatable, conversation starter.
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A conversation starter that gets fans checking in with their friends, reliving some of their most favourite moments together and getting ready for a whole new season.
remember
relive
repeat.
The cans are designed to spark conversation
​
Each conversation starter lets fans text their friend, tweet at them, dm them or holler at them, reliving some of their most favourite moments together and getting ready for a whole new season.
digital campaign.
Created with shareability in mind, keeping it interactive and relatable.
Budweiser Radio Ad
00:00 / 00:15
tv & radio.
budweiser
x
bluejays.
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